/services — web development

Custom web development in Egypt

A beautiful site that loads slowly is a site nobody sees. We write custom code that opens in under a second, on a mid-range Android on mobile data.

Start a project See the work

Almost every slow site in this market is slow for the same reason: it is a template carrying forty plugins it never needed, each one loading its own scripts on every page. You cannot optimise your way out of that. It has to be written rather than assembled.

Custom means every line exists because your site needs it. There is no builder runtime, no theme framework, no compatibility layer between three plugins that were never meant to meet. That is where the sub-second load comes from, and it is also why the site can still be extended in two years without a rebuild.

How we build

What owning the code actually gets you

It is easy to say you own the site and mean only that you own the domain. Ownership is the code in a repository you control, the database in your account, the hosting in your name, and documentation good enough that another team can pick it up without calling us.

The practical test is simple: could you fire us on a Tuesday and have someone else shipping changes by Friday? If the answer is no, you are renting. Everything we hand over is built so the answer is yes — which is also the strongest reason to trust the work while we are still on it.

Builds you can open right now

How a project runs

  1. We start with the friction, not the feature list — where the current setup actually breaks, and what it costs when it does.
  2. A written scope: which modules go in phase one, what each one does, the timeline and what is explicitly out.
  3. We build in phases, so one department is live and useful before the next starts. You see working software early, not a demo at the end.
  4. Handover in your name: code, database, hosting and documentation. You can move all of it to another team without asking us.

Common questions

Custom sounds expensive. When is a template the right call?

When the site is genuinely simple, short-lived, and you are testing an idea rather than running a business on it. If the site is how customers judge you, or it needs to do anything specific to how you work, a template costs more over two years than a build does — you just pay it in instalments and workarounds.

What do you build with?

Whatever the job needs rather than one stack for everything — typically hand-written front-end code on Vercel, with a real database behind anything that needs one. The constraint is speed and ownership, not fashion.

How long does it take?

Six to twelve weeks for most sites, depending on page count, whether you are selling online, and the bilingual scope. You get a fixed timeline in writing before we start.

Do we own it at the end?

Outright — code, domain, hosting and documentation, all in your name, transferable without our permission.

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