/about

You'll be talking to me.

You'll explain your business once — to the person who builds it.

Youssef Mahmoud Soliman — Founder YMS Studio · Cairo, Egypt I design and build every project myself.

Most studios put a salesperson in the first meeting and a junior on the build. You explain your business to one person. Someone you never meet writes the code. What gets lost in between is the detail that made you want a custom site in the first place.

No hand-off, no middle layer

You won't repeat yourself. You won't hear "let me check with the team." Ask for a change and it reaches the person who built the page and knows why it's built that way. Nothing is quietly passed to an outside team you'll never meet.

When it's done, the code is yours. The domain is in your name, the hosting in your account. You can move all of it to anyone, any time, without asking me. I'd rather you stay because the work holds up than because you're stuck.

What I've built

When I'm not the right choice

I don't scale headcount, so I take few clients at a time. If you need twenty landing pages for a campaign, or a brochure site live in a few days, an agency will serve you better — and I'll tell you that instead of taking the work and letting you down.

If you're building something you mean to keep — a store that has to hold up in a real season, a site that carries your company's name — that's the work I do.

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